DUYGUSALLIK VE BİLİŞSELLİĞİN PLANSIZ SATIN ALMA DAVRANIŞINA ETKİSİ-THE INFLUENCE OF AFFECT AND COGNITION ON IMPULSE BUYING BEHAVIOR


DİNCER C.

ÖNERİ, vol.9, no.33, pp.153-158, 2010 (Other Refereed National Journals)

  • Publication Type: Article / Article
  • Volume: 9 Issue: 33
  • Publication Date: 2010
  • Title of Journal : ÖNERİ
  • Page Numbers: pp.153-158