DUYGUSALLIK VE BİLİŞSELLİĞİN PLANSIZ SATIN ALMA DAVRANIŞINA ETKİSİ-THE INFLUENCE OF AFFECT AND COGNITION ON IMPULSE BUYING BEHAVIOR

DİNCER C.

ÖNERİ, vol.9, no.33, pp.153-158, 2010 (Peer-Reviewed Journal)

  • Publication Type: Article / Article
  • Volume: 9 Issue: 33
  • Publication Date: 2010
  • Journal Name: ÖNERİ
  • Journal Indexes: TR DİZİN (ULAKBİM)
  • Page Numbers: pp.153-158
  • Galatasaray University Affiliated: Yes