The use of neurometric and biometric research methods in understanding the user experience during product search of first-time buyers in E-commerce

Çakar T., RIZVANOĞLU K., ÖZTÜRK Ö., Çelik D. Z., Gürvardar İ.

6th International Conference on Design, User Experience, and Usability, DUXU 2017, held as part of the 19th International Conference on Human-Computer Interaction, HCI 2017, Vancouver, Canada, 9 - 14 July 2017, pp.342-362 identifier

  • Publication Type: Conference Paper / Full Text
  • Volume:
  • Doi Number: 10.1007/978-3-319-58634-2_26
  • City: Vancouver
  • Country: Canada
  • Page Numbers: pp.342-362
  • Galatasaray University Affiliated: Yes