The use of neurometric and biometric research methods in understanding the user experience during product search of first-time buyers in E-commerce


Çakar T., RIZVANOĞLU K. , ÖZTÜRK Ö. , Çelik D. Z. , Gürvardar İ.

6th International Conference on Design, User Experience, and Usability, DUXU 2017, held as part of the 19th International Conference on Human-Computer Interaction, HCI 2017, Vancouver, Canada, 9 - 14 July 2017, pp.342-362 identifier

  • Publication Type: Conference Paper / Full Text
  • Volume:
  • Doi Number: 10.1007/978-3-319-58634-2_26
  • City: Vancouver
  • Country: Canada
  • Page Numbers: pp.342-362