New media integration in schools has become one of the most crucial topics in educational policies in recent years. There are various national and international projects and interventions carried out by public authorities, the private sector or the NGOs. However, these projects are often sporadic in their nature and fail to be implemented with a long term outlook in a holistic manner. Based on two examples from Turkey, this paper will focus on the policy aspect and argue for a holistic approach in educational policies on media integration in schools. The first case that will be discussed is the FATIH project, a national project trying to tackle the digital divide and improve the use of information and communication technologies in schools. The second case the paper takes as an example is eTwinning, an international project, which aims to support intercultural connections between European schools by using digital media tools. Looking at these two examples, we will draw attention to the possible areas of cooperation between the two projects and argue for a more holistic and systemic approach regarding media integration in the implementation of such projects to shed light on their prospective advantages.