Femvertising of Sportswear Brands: Semiotic Analysis of YouTube Campaigns

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Kuter D.

Galatasaray Üniversitesi İletişim Dergisi, no.41, pp.104-128, 2024 (Peer-Reviewed Journal)

• Publication Type: Article / Article
• Publication Date: 2024
• Doi Number: 10.16878/gsuilet.1481994
• Journal Name: Galatasaray Üniversitesi İletişim Dergisi
• Journal Indexes: TR DİZİN (ULAKBİM)
• Page Numbers: pp.104-128
• Galatasaray University Affiliated: Yes