A FUZZY-LOGIC BASED GROUP DECISION-MAKING APPROACH IN QUALITY FUNCTION DEPLOYMENT

BÜYÜKÖZKAN FEYZİOĞLU G., FEYZİOĞLU O., Cifci G.

9th International FLINS Conference on Computational Intelligence: Foundations and Applications, Emei, PEOPLES R CHINA, 2 - 04 August 2010, vol.4, pp.314-320 identifier identifier

  • Publication Type: Conference Paper / Full Text
  • Volume: 4
  • Doi Number: 10.1142/9789814324700_0046
  • City: Emei
  • Country: PEOPLES R CHINA
  • Page Numbers: pp.314-320
  • Galatasaray University Affiliated: Yes

Abstract

A fuzzy-logic based group decision-making approach in quality function deployment (QFD) is proposed in this study to devise the product improvement strategy for companies. We extend the QFD methodology by introducing a new group decision-making approach that takes multiple preferences formats into account and by fusing different expressions into one uniform group decision by means of fuzzy set theory. Finally, a case study for "Portable Entertainment and Game Systems" design is given to demonstrate the potential of the proposed approach.