Measuring brand social responsibility: A new scale
Social Responsibility Journal, vol.8, no.4, pp.484-494, 2012 (Scopus)
- Publication Type: Article / Article
- Volume: 8 Issue: 4
- Publication Date: 2012
- Doi Number: 10.1108/17471111211272075
- Journal Name: Social Responsibility Journal
- Journal Indexes: Scopus
- Page Numbers: pp.484-494
- Galatasaray University Affiliated: Yes