Evaluation of product development partners using an integrated AHP-VIKOR model
KYBERNETES, vol.44, no.2, pp.220-237, 2015 (SCI-Expanded, Scopus)
- Publication Type: Article / Article
- Volume: 44 Issue: 2
- Publication Date: 2015
- Doi Number: 10.1108/k-01-2014-0019
- Journal Name: KYBERNETES
- Journal Indexes: Science Citation Index Expanded (SCI-EXPANDED), Scopus
- Page Numbers: pp.220-237
- Keywords: Decision making, Partner selection, Product development, ANALYTIC NETWORK PROCESS, DECISION-MAKING, PERFORMANCE EVALUATION, SUPPLIER SELECTION, HIERARCHY PROCESS, TOPSIS, STRATEGIES, PROVIDER, DELPHI, ANP
- Galatasaray University Affiliated: Yes
Abstract
Purpose - Today, customers are generally perceived to be demanding higher quality and better performing products, in shorter and more predictable development cycle-times and at a lower cost. These market pressures drive firms to collaborate with possible partners in product development (PD) processes. However, the selection of a suitable partner for an effective PD is not an easy decision and is associated with complexity. The purpose of this paper is to propose an integrated multi-criteria decision-making (MCDM) approach to effectively evaluate PD partners.