Welcome to the web page of The Retailing Research Group, PERAR! Retail industry is all about rapid changes and transformations. This is because retailers are the touch points of companies/brands to the consumers, and also they act in a highly global environment. On that sense, current knowledge is vital in this industry.

The PERAR Group aims to generate and disseminate knowledge on retailing-related issues, and hence, to increase the cooperation between the retail industry and the academy.

You can also follow our work from our site:

Recent Publications